The delivery to each employee of a reusable and personalized aluminum bottle, made it possible to strengthen the choice of a more ecological lifestyle, based on the 5 R's (rethink, reuse, refuse, reduce and recycle).
In addition to the main objective having been achieved, the Extrusal Group believes that this initiative has reinforced awareness of environmental issues and that they have passed out of doors, into the home and family of each employee. According to the company, “It is important to us that people increasingly adopt green behaviors in favor of environmental sustainability. These behaviors must and can be instilled in organizations (companies, schools and other entities) however, it is important to encourage these practices to be part of people's daily lives voluntarily, including in their private life. For this, it is necessary to find the right mechanisms to encourage people to adopt these practices”.
Reducing the consumption of materials harmful to the environment and opting for others that are infinitely recyclable, without ever losing their initial properties, is a solution for a more conscious and ethical consumption. “We have already seen more conscious consumption in the field of sustainability, however we need to reinforce that this issue involves several relevant aspects such as raw material, durability and quality of goods, so as not to buy something again due to its short durability. And this consumption is applicable to the vast majority of what we consume on a daily basis, from coffee capsules to the construction materials we choose, including the transport we use to travel.” completes the source.
Extrusal will continue to continue this initiative with other innovations planned for 2022 focused on environmental sustainability. Campaigns and solidarity actions that promote environmental preservation will always be projects that are well received and that will receive the support of Grupo Extrusal.
The Group expresses enormous gratitude to everyone involved for the success of this campaign.
| Year |
Consumption of glasses |
| 2018 |
96 000 |
| 2019 |
74 997 |
| 2020 |
48 000 |
| 2021 |
100 |